Showing posts with label SEO Techniques. Show all posts
Showing posts with label SEO Techniques. Show all posts

7 Small Business SEO Tips and Techniques
Every year SEO gets more complicated as Google rolls out updates and changes the rules. This is especially frustrating for small business owners who don't have the time or resources to stay current in, what they believe to be, an esoteric and confusing industry.
Here are seven small business SEO tips to help earn more business through traditional organic search rankings.

1. Onsite SEO is Necessary But Not Sufficient

Yes, optimizing title tags, site structure (keep it flat) and load-speed are important. Many experiments have shown these elements are in the Google algorithm.

Four Things To Forget In SEO 

But not everyone seems to grasp the fact that it's an ever-changing field of marketing. As search evolves so do the complex algorithms the search engines use to determine which sites are relevant to which search terms. 

Why the constant changes? 

That's mainly down to the less than white SEO 'experts' out there who find a technique to boost their website's rankings and exploit it. 

For example, as a result of websites with poor content that wasn't relevant, Google's Panda came along. Hot on its heels was the mighty Penguin to battle against keyword stuffers, cloaking, duplicate content and those participating in link schemes. 

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